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La Herradura Grill House

Website, digital menu and printed menu for a grill house with three locations.

Client
La Herradura Grill House
Year
2026
Sector
Grill house · Barranquilla, Cartagena and Turbaco
Services
Web development, UI/UX, Editorial
La Herradura's website on laptop and phone over charcoal

A linocut grill poster, brought to screen and paper: website, digital menu and a 12-page printed menu for La Herradura.

The challenge

Three locations, one voice.

La Herradura is a grill house with locations in Barranquilla, Cartagena and Turbaco. The job: a website with the menu and the locations, plus a printed menu for the dining room — both with the same character.

A linocut grill poster.

Full-bleed blocks of charcoal, red and cream, flames, a checkerboard band, a horseshoe that turns as you scroll and prices stamped like a branding iron.

La Herradura home page: «Maestros de la parrilla» with the horseshoe and flames
House recipes section with red line illustration

Two paths: the menu and the location.

The home page leads to two actions: «See the menu» and «Find your location». The digital menu sits on charcoal cards with the price as a stamp; the cuts appear in duotone photos on ember red. A custom dashboard keeps it up to date.

Digital menu on charcoal cards with the price as a stamp
Cuts section with a duotone photo on ember red
La Herradura home page on a phone
Navigation menu on a phone
Digital menu on a phone
Locations and contact on a phone

The printed menu.

Twelve pages in the same language: cover and house page, starters and cuts, Caribbean flavours and burgers, bar and back cover.

Printed menu: cover and house page
Printed menu: starters and cuts
Printed menu: Caribbean flavours and burgers
Printed menu: bar and back cover

Deliverables

  • Web design and development
  • Digital menu
  • 12-page printed menu
  • Custom management dashboard

Let’s talk about web and UI/UX

All work (8)